I've made a lot of swerves and tried a bunch of things throughout my career. My first job was a software engineering role at a product development startup, and this was my first role at a B2B company. Then I switched to product management at a travel startup (think Tripadvisor) and this was as B2C as you could get. After that, I did brief stints at Zynga (gaming B2C), March Capital (a VC firm focused on B2B), Ritual (e-commerce direct to consumer B2C) and finally landed at VMware (firmly B2B). I took full advantage of my MBA to try things without making my resume look like an ADHD-addled mess.
B2B versus B2C product management
B2B versus B2C product management
B2B versus B2C product management
I've made a lot of swerves and tried a bunch of things throughout my career. My first job was a software engineering role at a product development startup, and this was my first role at a B2B company. Then I switched to product management at a travel startup (think Tripadvisor) and this was as B2C as you could get. After that, I did brief stints at Zynga (gaming B2C), March Capital (a VC firm focused on B2B), Ritual (e-commerce direct to consumer B2C) and finally landed at VMware (firmly B2B). I took full advantage of my MBA to try things without making my resume look like an ADHD-addled mess.